Why Certification Now?
Over the past few years, we’ve heard from many firms who see the value in formalizing their CaaS services—but lacked an industry-recognized way to do it.
KMAC Certification was created in direct response to that demand.
It’s more than a badge. It’s a way to:
- Validate your service quality
- Build trust with prospects
- Improve internal alignment
- Access education and community best practices

What’s Included with KMAC Certification
One Complimentary Re-certification Attempt
Personalized Coaching for Underperforming Areas
Use of the Official KMAC Logo
Access to MAC Curriculum
Invitation to our KMAC Annual Conference
Is Your CaaS
business KMAC-Ready?
To qualify, your team must meet criteria such as:
- 90%+ of delivery team trained in CaaS
- <5% reactive service level underage
- Weekly customer engagement
- Dedicated CaaS teams with <12 customers per Success Manager
- 80%+ renewal rates and >60% of business in CaaS
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Education & Enablement
Certified firms also gain access to our full MAC curriculum:
01
Delivery Topics:
Proactivity, KPI tracking, initialization strategies
02
Sales Topics:
MAC positioning, renewals, objection handling
03
Format:
Annual webinar + optional deep dives (available for purchase)
The Annual KMAC Conference
Join other certified firms to share best practices, explore anonymized benchmarks, and gain hands-on training in the latest MAC methods and tech.
Perks:
Pre-conference sessions
Full meals
Networking with industry leaders
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